SPRING/SUMMER 2024
‘Close to you’
From the layer close to the skin, YIRANTIAN 2024SS looks into the close relationship. It can be mingling emotions or the sharp aggressiveness or the curing but indirect distance. Such close relationship is beyond some definitive relation, it is an exploration from the designer’s perspective to be perceived by the audience.
When the designer got this season’s key world『close relationship』, she came up with the idea to put her cat printing on the fabric, because cat is a kind of animal that always keep a distance with humanity, and its relationship with its keeper breaks through some kind of bond and making cat appears to be independent and mysterious. The constellation of uniform brown spots is in the middle of soft bright color bringing a curing atmosphere. The brand conveys the viably sentimental and multidimensional perceptual process through soft matching colors and rich texture. All the close relationships are derived from our inner world, thus there is no uniformed definition to describe them as they are perceived individually.
Through exploration of textile YIRANTIAN 2024SS explores the last layer closest to the body. Wrinkled fabric that embodies the human’s skin texture integrated harmoniously with the body hung just by very thin shoulder straps. Cool-feeling sleek plain-woven fabric patchworked with brand-signature translucent lace fabric. Cobweb-liked stretchy texture can fit the body making the wearer thin, hot and sexy. Constellation of refined sequins forms a random grid and fringe edge in the shape of cat scratch marks characterize the brilliant stiff classic washed denim outfit.
Relationship could either be close or loose or even end up with losing it. Siezing each and every present in the relationship, YIRANTIAN captures various perceptions from it in every stitches. Di Da Di, voices come together with lights bringing an emotionally sophisticated love.

















Photo:@z.qiann(OOPArt Studio)
Styling:@yuanyileee
Model:Batura
Hair:@JohnZhangminghu(HairProStudio)
Makeup:@clivexiong(S Studio)
Casting:@vinnielooo
Producer:Lisa Shen(RUBATOo STUDIO)
Creative Director:Sisi.Zou
Post Producer:Wenqiang Wang;Ya Li(OOPArt Studio)
Executive Producer:Tian Tian(RUBATOo STUDIO)






































